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GPSR applies to nearly every physical product sold into Europe — and most stores still aren't compliant. Vellona automates it: batch product classification, safety metafields, public safety pages with EU responsible person, and full-catalog red/yellow/green scans. Fill company profile once. From $4.99/mo, 7-day free trial. Honest limit: handles GPSR data, not legal advice.
Maker here. We spend our days auditing Shopify stores (see Seller Tales), and the same gap kept showing up: European GPSR rules now apply to almost every physical product, but sellers have no practical way to comply without a spreadsheet nightmare. So we built Vellona: batch-classify products with built-in GPSR rules, write safety attributes and warning labels to metafields in one pass, generate public product safety pages with manufacturer + EU responsible person details, and scan the whole catalog with red/yellow/green status. Honest limits: it handles GPSR data and pages, not legal advice. $4.99/mo, 7-day free trial.
I only have 50 SKUs — can't I just do this in a spreadsheet?
For 50 SKUs, honestly, maybe. The problems start at catalog scale: keeping supplier data in sync, translating safety warnings per market, and — the dangerous one — knowing which product has no data at all. A spreadsheet doesn't scan. That's the gap Vellona exists for: the store-wide scan that tells you what you didn't notice.
Does Vellona make me fully GPSR compliant?
No, and anyone who says an app can do that is selling you something. Vellona automates the mechanical parts — building metafields per SKU, generating safety pages, scanning for gaps. You still have to collect accurate supplier data (manufacturer details, safety text), and if your manufacturer is outside the EU you still need a named EU Responsible Person — apps don't provide that. We say this on the listing and in the FAQ.
Is GPSR actually being enforced, or is this a "prepare for later" problem?
Enforcement is real and it started. Since March 2026, customs in Rotterdam, Hamburg and Felixstowe have been detaining non-compliant shipments. We built Vellona after watching sellers treat GPSR as paperwork and then lose a container to the customs line. The requirement became directly applicable in December 2024 — 2026 is when it started costing people real money.
About Vellona on Product Hunt
“EU GPSR compliance for Shopify stores, automated”
Vellona was submitted on Product Hunt and earned 0 upvotes and 4 comments, placing #91 on the daily leaderboard. GPSR applies to nearly every physical product sold into Europe — and most stores still aren't compliant. Vellona automates it: batch product classification, safety metafields, public safety pages with EU responsible person, and full-catalog red/yellow/green scans. Fill company profile once. From $4.99/mo, 7-day free trial. Honest limit: handles GPSR data, not legal advice.
Vellona was featured in SaaS (44.3k followers) and E-Commerce (41.9k followers) on Product Hunt. Together, these topics include over 75.8k products, making this a competitive space to launch in.
Who hunted Vellona?
Vellona was hunted by Hui. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
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