This product was not featured by Product Hunt yet. It will not be visible on their landing page and won't be ranked (cannot win product of the day regardless of upvotes).
Crafted
Where restaurants meet creators who actually deliver.
Crafted connects food/lifestyle creators with restaurants for paid content collabs — no follower minimum. Creators browse open campaigns, apply, visit, create content, get paid. Live now in Bangalore with real restaurants (Arabian Palace, Alladin Broasted Chicken, Cheers Bar), expanding to more cities next. Built because every other collab platform filters out creators for not having a big enough following — we don't.
Hey everyone 👋 Founder here.
I built Crafted after watching how broken the restaurant-creator collab process actually is on the ground in Bangalore. Restaurants were DMing random Instagram accounts hoping something would stick, with no structure, no clear deliverables, and no way to know if it'd actually work. Meanwhile, creators with genuinely good content kept getting auto-rejected by every platform out there for not hitting some follower number — usually 50K+.
So Crafted skips the follower gate entirely. Restaurants post a campaign, creators apply, visit, shoot content, get paid. That's it. We're live with three real restaurants in Bangalore right now and treating this as a proving ground before expanding to other cities.
A few things I'm still actively working through and would genuinely love feedback on:
How to build trust with restaurants who've never worked with a platform like this before
What the "right" payment structure looks like for smaller creators vs. bigger ones
Whether creators care more about cash or things like free meals/exposure to other restaurants
Happy to answer anything — what worked, what didn't, why we made specific calls. Thanks for checking it out 🙏
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About Crafted on Product Hunt
“Where restaurants meet creators who actually deliver.”
Crafted was submitted on Product Hunt and earned 0 upvotes and 1 comments, placing #47 on the daily leaderboard. Crafted connects food/lifestyle creators with restaurants for paid content collabs — no follower minimum. Creators browse open campaigns, apply, visit, create content, get paid. Live now in Bangalore with real restaurants (Arabian Palace, Alladin Broasted Chicken, Cheers Bar), expanding to more cities next. Built because every other collab platform filters out creators for not having a big enough following — we don't.
Crafted was featured in Marketing (466.4k followers) on Product Hunt. Together, these topics include over 77.4k products, making this a competitive space to launch in.
Who hunted Crafted?
Crafted was hunted by Adam Oommen Jacob. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
Want to see how Crafted stacked up against nearby launches in real time? Check out the live launch dashboard for upvote speed charts, proximity comparisons, and more analytics.
Adam Oommen Jacob