AuraWatcher

Catch TikTok comment crises before they blow up

Public Relations

Social Media

Marketing

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Hey Product Hunt, A brand's reputation on TikTok does not die in a press release. It dies in the comments. One post catches the wrong mood, the comment section turns hostile, and by the time someone on the team notices, it is already a screenshot spreading on X. Hours of damage, and nobody saw it coming. I built AuraWatcher to close exactly this gap. The problem with existing tools. Broad social listening platforms track mentions across dozens of platforms. They are powerful, expensive, and they still miss the one place where a crisis actually begins: the comments under your own posts. That is a blind spot, and on TikTok it is the most dangerous one. What AuraWatcher does. You add the TikTok profiles you want to protect. The AI reads the comments continuously, sorts every risk into seven distinct threat categories, and measures the pressure building underneath a post. The moment negativity spikes above your threshold, you get an alert by email, push, or Telegram, with a short summary of what is happening and why it matters. No dashboards to stare at all day. The system watches, you get pinged only when it counts. Why teams care. You find out in minutes, not hours. Early response is the whole game in a crisis. You stop watching comment sections manually. The AI does the reading. You cover a whole client portfolio at once, up to 20 profiles, with faster monitoring intervals on higher plans. You get context, not just a red flag. Every alert explains the risk in plain language. Who it is for. PR agencies, social media agencies, brand and community managers, and creators who cannot afford to learn about a backlash from someone else. AuraWatcher is not another broad listening suite. It is a focused early warning system for the fastest moving corner of your reputation: your TikTok comments. Plans start from a single profile and scale up to full agency portfolios. You can try it on a real profile before you pay anything, no card required. I would love your honest feedback, especially from people who run brands on TikTok every day. What would make this a must-have in your workflow? Thank you, Margarita!