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AXL
The cheat code for getting your startup actually found.
AXL is the premier distribution intelligence engine for SaaS founders. Scan Reddit, Hacker News, and IndieHackers in real-time to find your next customer organically.
Honestly? I built this because I was tired of being the last one to the party.
You know that feeling you spend months building something real, something that actually solves a problem, and then you ship it and just crickets. So you do what everyone says. Post on Reddit. Share on LinkedIn. Drop it in communities. And still nothing. Not because nobody cares. But because the people who would care? They're having that exact conversation somewhere else, right now, without you.
That's the part that broke my brain. The demand already exists. The frustration is already out there. Someone is literally typing "I hate that I can't find X" into a search bar as you read this. They just don't know you exist yet.
So I stopped trying to find customers and started finding conversations instead. The specific thread, the specific moment, the specific person who needed exactly what I built. And I showed up there. Not with a pitch. Just as someone who understood the problem better than anyone else in that room.
That's AXL. It scans Reddit, HN, LinkedIn, and X in real time and surfaces the exact conversations where your product belongs before the window closes. I went from 12 to 247 waitlist signups just by showing up in the right place at the right time. No ads. No spam. Just signal.
Distribution isn't about shouting louder. It's about knowing exactly where to whisper.
Where was the most unexpected place you found your first real user?
About AXL on Product Hunt
“The cheat code for getting your startup actually found.”
AXL was submitted on Product Hunt and earned 3 upvotes and 1 comments, placing #131 on the daily leaderboard. AXL is the premier distribution intelligence engine for SaaS founders. Scan Reddit, Hacker News, and IndieHackers in real-time to find your next customer organically.
On the analytics side, AXL competes within Social Media, Marketing and SaaS — topics that collectively have 593k followers on Product Hunt. The dashboard above tracks how AXL performed against the three products that launched closest to it on the same day.
Who hunted AXL?
AXL was hunted by Adithya Holla. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of AXL including community comment highlights and product details, visit the product overview.
Adithya Holla